Legal

Privacy Policy

Last updated: 17 September 2026

Applies to: wardshift.com

Who We Are

WardShift provides growth services to private medical practices — covering strategy, websites, search visibility, patient acquisition, reputation, enquiry systems and measurement.

For the purposes of this website, WardShift is the point of contact for privacy questions and data requests, reachable via the website contact page.

What We Collect

We collect the following categories of personal data through this website:

  • Form submissions — when you use the contact form or request a Practice Growth Review: your name, role/specialty, practice or organisation, email address, phone number and the content of your message.
  • Technical data — analytics cookies, device and browser information, and pages visited.
  • Correspondence — records of our exchanges with you when you contact us.

How We Use It

Personal data submitted through this website is used to:

  • Respond to your enquiries and messages.
  • Prepare and deliver Practice Growth Reviews.
  • Improve the website and its content.
  • Measure site performance.

Your data is never sold, and never shared with third parties for their own marketing purposes.

Analytics & Cookies

We use privacy-conscious analytics to understand how the site is used and to improve it. Cookies fall into two groups:

  • Strictly necessary — required for the site to function.
  • Analytics — aggregated, anonymised usage measurement.

You can opt out at any time through your browser settings by blocking or deleting cookies. Full details — including how to change your consent choice — are in our Cookie Policy.

Data Retention

Enquiry data is retained only as long as needed to respond to you and for reasonable follow-up. You may request deletion of your personal data at any time — see Your Rights below.

Data Security

We apply appropriate technical and organisational measures to protect personal data. In the interest of honesty: no system is ever 100% secure, and we cannot guarantee absolute security — but we treat the protection of your information as a core responsibility, not an afterthought.

Your Rights

Depending on your jurisdiction, you may have the right to access, rectify, erase, restrict or object to the processing of your personal data, and the right to data portability.

To exercise any of these rights, contact us via the contact page. You also have the right to raise a concern with your local data protection authority.

International Transfers

WardShift operates internationally, and data may be processed in jurisdictions other than your own. Where this happens, we apply appropriate safeguards consistent with applicable data protection law.

Children & Patients

This website is directed at healthcare professionals and practices, not at patients or children, and is not intended for anyone seeking medical care.

Please never submit clinical or patient-identifiable information through any form on this site. Our forms are for professional enquiries only; patient data should always go through the relevant doctor's own practice systems.

Changes to This Policy

We may update this policy from time to time. Updated versions will be posted on this page with a revised "last updated" date above.

Contact

Questions about this policy or about how your data is handled? Reach us via the contact page and we'll respond.

We use essential storage to run this site and remember your choice. Analytics are privacy-conscious and load only with your consent — never ads or cross-site tracking. Cookie Policy.